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Utility Company
Zeeland Power Dollars
Reward customer loyalty during the holidays without administrative bloat.
Power Company
Industry
2021
Started Gifting
The Process
Automated $45 rewards issued upon digital form completion and ID verification.
Efficiency
Mass distribution handled entirely through the platform with zero manual involvement.
Impact
A “thank you” that stays within the service area.
Why Offer Power Dollars?
From Zeeland BPW
For the last 30+ years Zeeland BPW has been spreading holiday cheer by offering Holiday Power Dollars as a thank you to those who decorate the exterior of their home for the season. It started as a way to offset the cost of lighting yard cards but has grown to be a festive time of year to encourage our small town to continue decorating their yard and shopping locally.