Ever read something that surprises you enough to change how you’re running your business? We rounded up some of those types of facts. See if any of them resonate with you. Website Beauty is important when it comes to web design. Two-thirds of people would rather read content that is Read more…
Are you tired of the same old, same old marketing? Do you want to catch the eye of a new demographic or enlarge your current target market? Are you feeling overwhelmed by the fact that you have very little money in your marketing budget to explore all the ideas you Read more…
A while ago marketers were telling business people they needed to know what their customers wanted and how they were (or weren’t) meeting those expectations. The best way to find this out was a customer survey. Well, guess what? Business owners listened and now we’re struggling with survey fatigue. A Read more…
It’s likely you’ve already noticed how difficult hiring is these days, but now most HR people are preparing business owners for a mass exodus of employees post-COVID. If that turns out to be true, to be a preferred employer and one that keeps its employees, you’re going to need to Read more…
Are you struggling with limited resources? Here’s some advice on how to do more with less.
Most moms are selfless, generous people who deserve at least one day of recognition, right? Even if your own mom was less than perfect there is probably a woman in your life who has helped make you who you are today. But buying a gift for these super special women Read more…
Now that numbers are starting to go down and vaccinations are going up, the end of COVID seems to be looming. And it couldn’t come soon enough. Most businesses (and employees!) are ready to return to normal but this pandemic will undoubtedly be more of a line of demarcation than Read more…
If COVID has given communities anything, it’s a respect and admiration for the small business owner. All over the country, chambers of commerce, downtown and Main Street associations, the SBA and others have been pushing the importance of supporting smaller businesses with local connections. Not only have these businesses been Read more…
Love is in the air or at least in the marketing. Even if Valentine’s Day is a “Hallmark holiday,” it is a terrific time to unveil some creative marketing campaigns and activities that will engage your audience. Here are a few ideas to make your customers love you: 10 Ways Read more…
The new year is a natural start to begin something you’ve been putting off. Here are a few things you should think about doing for your business. Clean Your Data Do you have a newsletter or contact list? It’s time to go through it and clean it up. Delete duplicates. Read more…
