Fall is a wonderful season. For much of the country fall provides a respite from the scorching heat. Fall also begins the community season with harvest festivals, hayrides, pumpkin patches and more leading into the holidays. It’s a time that brings people out to enjoy the last of the nice weather, Read more…
Schools are about to be in session and for some students that means leaving home for the first time. If you know of someone going off to school there’s a very good chance, that young adult will be missing his/her hometown before too long. Give the Gift of Local Read more…
Box stores are often top of mind for buyers because of their extraordinary advertising budgets. On top of that, in this age where efficiency is valued almost above all else, most customers who are doing their every day shopping see shopping from a targeted approach of “I need this. Where Read more…
Don’t have the right words to market your shop local campaign? That’s okay. Sometimes all it takes is a picture. If you’ve wanted to bring more attention to your local stores and community, one of the best ways to achieve it is through sharing pictures of your town on social Read more…
If you’re trying to encourage people to shop local, you know getting them to adopt the concept is not hard. Getting them to your local stores, however, is more difficult. Common Obstacles to Shopping Local While the idea of shopping local seems like a great idea to most of Read more…
Often the biggest obstacle to people shopping local is top-of-mind recognition. The local store simply doesn’t come to mind first, Target does. This is remedied by marketing, and lots of it, but that’s often not in a small merchant’s budget. If you’re the local chamber of commerce or merchants association Read more…
It just got a whole lot easier for chambers of commerce to bolster Buy Local programs, thanks to Priority: Local powered by Conpoto. Priority: Local was developed by Conpoto for chambers of commerce to elevate existing gift certificate programs or launch new currency platforms with ease. Priority: Local helps chambers Read more…
There are decisions we make in life that are easy to feel good about — eating healthy, working out, or spending time with someone who needs your attention. But you should also feel good about buying local. Here’s why: You Just Helped Someone Pay Their Bills By placing money in Read more…
It’s that time of year again. Kids are off to school and many parents have lists the length of their arms to get taken care of. If you’re a merchant or a chamber of commerce, it’s time to let them know how shopping local can benefit them. Shopping Local is Read more…
The first full week of August is National Farmer’s Market Week, according to the United States Department of Agriculture, so get out there and celebrate by going to your local market. If you do, you can: Try a New Veggie in a New Way One of the benefits to a Read more…
