If you have a shop local program and you’re struggling for content ideas, worry not. Here are the 5 basics you should be covering for greater reach and more shares. 5 Types of Engaging Content Images Work with your local merchants to get scrumptious pictures of their offerings or take them Read more…
If you’re considering an external chamber bucks program, there are several things that will increase your success. For instance, choosing a system that is online will help you spend less time on the administration of the program and will allow people to buy from you when the chamber is closed. Read more…
Word-of-mouth marketing is one of the most powerful forms of marketing out there because people believe what other consumers say more often than they do those who are marketing the product or service. If a customer believes the claims, they are more likely to try it/buy it for themselves. That’s Read more…
For chambers and local business associations, member spotlights are an excellent way to bring attention to local businesses. However, in today’s social media world your run-of-the-mill post about who they are and when they’re open just isn’t effective. You need something more. 3 Ways to Get Local Businesses Noticed Read more…
If you’ve been considering a local currency program at your chamber, you may be wondering how it will fit into your current offerings, what’s required, and whether your members will like it or not. All of these questions affect your chamber’s adoption of the program. In our experience chamber execs, Read more…
If you have a shop local program, or are thinking about creating one, there are three things you’ll want to market simultaneously to improve your reach and guarantee your success. Without calling attention to these items, you’re likely to be more noise on a very loud Internet. Areas to Read more…
There are plank challenges, ab challenges, food challenges, green cleanse challenges and a number of others, but this challenge will do more than just make you feel good. It will help you help local businesses. We’re now about mid-way through the summer vacation, and if you have children, you’re probably Read more…
Every year the American Independent Business Alliance celebrates Independents Week as a show of support for independent businesses. The week-long celebration looks to encourage supporting community entrepreneurs and small businesses. Here are a few creative ways to use social media to get the word out in your community: Feature a Read more…
Guess what? Father’s Day is this Sunday. Did you forget? You still have plenty of time to find dad the perfect tie or gadget but why not give him a gift he’ll really love? Dads love local currency and here’s why: Dad’s Favorite Gift: Local Currency For the Hobbiest Read more…
When creating a shop local campaign, it takes very little to get merchants involved. Persuading them to offer discounts or incentives to shop local sometimes takes a little effort, but in the end, the program benefits them so they generally will agree. In the case of local currency programs, most of Read more…
