Are you tired of the same old, same old marketing? Do you want to catch the eye of a new demographic or enlarge your current target market? Are you feeling overwhelmed by the fact that you have very little money in your marketing budget to explore all the ideas you Read more…
A while ago marketers were telling business people they needed to know what their customers wanted and how they were (or weren’t) meeting those expectations. The best way to find this out was a customer survey. Well, guess what? Business owners listened and now we’re struggling with survey fatigue. A Read more…
It’s likely you’ve already noticed how difficult hiring is these days, but now most HR people are preparing business owners for a mass exodus of employees post-COVID. If that turns out to be true, to be a preferred employer and one that keeps its employees, you’re going to need to Read more…
The holidays are a busy time for most businesses and consumers. According to the National Retail Federation, the average person spends about $1,000 on the holidays. If you’d like to ensure your business receives some of this spending, it’s time to focus your marketing around the holidays. But it Read more…
As a leader in your small business community, the new year is a time for setting goals, reflecting on the past year, and finding new ways to encourage people to shop local. Or maybe you don’t quite see yourself as a leader in your town, and want to become Read more…
Mother’s Day, Father’s Day, Valentine’s Day, and Small Business Saturday. These are all examples of days set aside to remember someone (or something) very important to us. But often this well-deserved acknowledgement does more harm than good. Don’t get us wrong, Small Business Saturday is an amazing way to call Read more…
Recently several chambers have been approached by someone who wants to send her daughter, who is attending a local school, some chamber bucks. This person wants to buy several hundred dollars worth over the phone. It sounds like a plausible story full of care for a child away from home Read more…
Consider this your end-of-year alarm clock. BUZZZZZZZ It’s now October and the holidays are fast approaching. It’s not too early to start thinking about employee gifts. Here’s a round-up of some great ones. Best Employee Gifts Most younger employees will say money is a great gift, but if you Read more…
The talk recently has been about eating cleaner and less processed foods. It’s good for you. No question. The cleaner your eating, the less chemicals you’re consuming. When it comes to selecting healthy food there’s a number of reasons to eat locally. Reduce Transportation Costs and Emissions It costs a lot Read more…
It just got a whole lot easier for chambers of commerce to bolster Buy Local programs, thanks to Priority: Local powered by Conpoto. Priority: Local was developed by Conpoto for chambers of commerce to elevate existing gift certificate programs or launch new currency platforms with ease. Priority: Local helps chambers Read more…
