Barber Ford in Holland, Mich., rewarded customers for their loyalty this summer with West Coast Cash, local currency managed by the Michigan West Coast Chamber and powered by Conpoto.
Robyn Stephenson of Barber Ford said they chose West Coast Cash to thank customers on the one-year anniversary of their new car purchase, as well as for providing new customer referrals.
“It’s a unique way for us to thank our customers,” Stephenson said. ”We want our customers to know how much we appreciate their business and referrals. West Coast Cash enables our customers to enjoy our gift at the local merchant of their choice.”
West Coast Cash is more personal than national gift cards and can be used at more than 60 local merchants, helping fuel the local economy.
“We’re a local business,” Stephenson said. “Our customers choose to buy their new Ford from our dealership. I love the opportunity to thank our customers with gifts from other local businesses. West Coast Cash provides a unique way to show my appreciation while supporting the local economy.”